Blue Sky Financial
Branding, Copywriting, Web
Year:
2021
Technology:
Illustrator, WordPress
Categories:
Branding, Copywriting, Web
Description
Applying for mortgage loans is hard and stressful and Blue Sky Financial needed a website that made applying for mortgage loans easier. I developed a voice with the copy that was friendly and helpful.
For the site, I kept the design clean and simple and focused on the user experience. Clear definitive copy and easy to navigate sections helped the user move through the site in a simple and thoughtful manner.
